
Experience
Enablement (Digital platform enablement)
Web channel delivery optimization
Sector: Life Sciences
Function: Digital
What’s the ask?
Support in maturing the Commercial organization's web channel platform and establishing web presence for strategic brand initiatives, on an industry standard platform.
What did Warn do?
1. Cross-functional stakeholder engagement, supporting realization of platform and business objectives.
2. Optimization of operating model & governance and improvement in web channel delivery processes.
3. Gathering and management of requirements for platform capabilities.
What was the outcome?
Engagement still going – So far, enabled improvement in platform processes resulting in more effective web channel delivery; optimized the delivery of web presence across 6 strategic brand and market projects.